Collective Brains Academy

Kim Marie McKernan is a visionary branding and marketing professional with a career spanning over two decades. Her passion and expertise lie in transforming businesses and individuals, bringing their unique visions to life through compelling brands that drive tangible results. With a solid foundation in marketing, strategic thinking, and mentoring, Kim is a beacon of inspiration in the professional world.

As the Founder of Inspired Outcomes, Kim leads a consultancy dedicated to reshaping the way we perceive and harness the power of branding. Her commitment to aligning businesses with their core visions is evident through the "Your Vision Branded" program, which empowers startups to navigate the complex journey of establishing an authentic brand identity. For established businesses in need of rejuvenation, "Your Brand Renewed" facilitates updates to messaging that deeply resonate with target audiences. Finally, "Your Brand Elevated" elevates the visual and messaging components to create a brand that lives and breathes authenticity. At the heart of her process lies the A Nu Way™ Branding Process, a unique amalgamation of Creativity Science, Appreciative Inquiry, and Marketing Best Practices. In just two sessions, Kim delves into the Four Pillars of a Brand—Who, Why, What, and How—to craft a 20+ page document that serves as the foundation for compelling, authentic communications across websites, social media, and sales tools. The result is a brand that reflects individual strengths and is unmistakably genuine. Before venturing into Inspired Outcomes, Kim spent 18 years at Moog Inc., where her dynamic leadership was instrumental in global branding, integrated marketing, industrial design, and acquisition integration. Her strategic vision and capacity to execute complex initiatives set her apart as a transformative leader. With a Master's in Creative Studies,  an MBA in Management and Marketing, and a background in industrial relations and management law, Kim’s academic achievements underscore her professional prowess. She has also completed a Facilitator Certification in Innovation and Creativity from The Center for Appreciative Inquiry.

Kim’s ability to inspire and empower is not limited to her clients but extends to her role as a mentor. She is a Mentor and Coach at Shift/Co, where she guides entrepreneurs at conscious companies, emphasizing the harmonious balance between purpose and profit. Her mentorship extends to Collective Brains, a platform that connects advisors and mentees to harness her vast experience and knowledge. Kim McKernan is not merely a branding maven, but a mentor and guide who inspires individuals and businesses to uncover their unique strengths and translate them into vibrant, authentic brands. Her career stands as a testament to the transformative power of aligning one's vision with their brand, and her dedication to mentoring others further enriches the professional landscape. Kim’s journey is a testament to the boundless possibilities when vision and authenticity converge.